“I love being able to show people just how beautiful they are. Their smile makes me happy. I am an artist, and this art that happens in the moment makes me super-excited.”
Married mum-of-one, Iranian-born Rana helps to perfect the images of her clients in her adopted home of Toronto. Having had a career background and education in IT, she decided to quit her job and pursue her first love of becoming a make-up artist. “When you love what you do, there’s nothing tough in your job. I love everything about what I am doing right now,” she adds.
Please introduce yourself:
I am a professional make-up artist and founder of Make-up by Rana and RT Beauty Studio Inc. Originally from Tehran, Iran, I moved to Toronto, Canada, in 2012 with my parents and a younger sister. I have been married for six years and we have a lovely baby girl, Lillian, who is two-and-a-half years old.
Make-up has always been my passion and began with me painting portraits in my early years.
Tell us about your education:
In 2010, I received my Bachelor’s degree in Information Technology Engineering and followed that up with a Master’s degree in Computer Networks Engineering from Ryerson University, Toronto, with honours. In 2012 I graduated from Canadian Beauty College with a diploma as a make-up artist.
Who or what influenced you to become a make-up artist?
My mom and her sister as they had a beauty salon in Iran. Growing up in that environment and always being into the beauty industry was the main reason for me to experience that artistic part of my soul.
What professional training did you take to make this as your career?
Working with amazing and professional make-up artists helped a lot. I am always refining my skills by attending professional events and masterclasses such as “Make-up by Mario”.
How long have you been working professionally, and how did you get started in your career?
I began my freelance career as a make-up artist in 2012 right after I received my diploma from the Canadian Beauty College. I began working in our beauty salon in Toronto, which we established that same year.
What is the toughest part of your job?
When you love what you do, there’s nothing tough in your job. I love everything about what I am doing right now.
What do you like the most about being a make-up artist?
Confidence is a powerful thing! I love being able to show people just how beautiful they are. Their smile makes me happy. I am an artist, and this art that happens in the moment makes me super-excited.
When and how did you launch “Make-up by Rana”?
When I finished my master’s degree, I started working in IT for the biggest Mobility/Communication service provider in Canada. Make-up was my part-time job for the weekends.
After having my daughter, I started “Make-up by Rana” by signing up an Instagram page. When my maternity leave finished, and I went back to work, I felt something was not right. I was not as happy as I used to be. I decided to quit my IT job and put all my love, energy and time into what I believed I am very good at. That’s how Make-up by Rana started.
What were some of the initial challenges you faced in your business?
Many challenges like every other businesswoman who wants to start a business. Mostly getting your name out there and getting people to trust you.
What is your signature make-up style, and what sets you apart from other make-up artists?
I love natural, ‘glowy’ and simple but beautiful make-up. I believe no matter how much make-up you have on your face, it has to be natural and blend very well to look like it’s yours, and not like you’re wearing a mask on your face. I always take my time and use a very soft hand to reach that flawless look.
Thank you for your great job and happy to be part of this awesome magazine.
What do you consider to be your biggest career accomplishment so far?
Making every single one of my clients happy, and 100% satisfied. I am thrilled that I developed and maintained trust-based relationships with my clients.
Today’s woman is busier than ever. What is the easiest/quickest way to turn a day/work look into something that works for a night out?
Nowadays, no one has time to sit in front of the mirror for hours to do make-up! Just like me! On my Instagram account, I am well known for my tutorials on how to do your make-up in 10 minutes.
By skipping the foundation, applying the highlighter on the areas you want to highlight, darker eye shadow, beautiful eyeliner and maybe some false lashes you can complete your look for a night out! You can even go for bolder lips!
Where do you draw your inspiration from, and how do you keep yourself updated with the latest trends?
As an artist, I have great imagination and come up with new and unique ideas of how to apply make-up. Also, thanks to technology, there are different online platforms which keep me updated with all the latest brands and techniques of make-up.
What three make-up items should no woman leave home without?
Mascara, lipstick and blush. But, of course, skincare always comes first. So I would also add sunscreen.
What are some of your hobbies?
I love to read; doing exercises like Yoga always helps me to relax and feel better. Snowboarding is my favourite winter sport.
For which celebrity would you like to work?
What are your must-have, all-time favourite products?
A good foundation that matches your skin, and after that, a good setting powder is a must. Estee Lauder Double Wear is my favourite foundation. For setting powder, I like Charlotte Tilbury. Patrick TA has some amazing blushes.
My favourite shade is “She’s seductive”. Dior has the best highlighter palettes.
For the eyes, a good eye shadow palette is a must! I really like Biba Palette from Natasha Denona.